You know what’s great about this week? An advertiser ACTUALLY used Chatroulette in an innovative way.

You know why The Last Exorcism’s use of Chatroulette was genius? Because it actually used the product. It wasn’t just someone sitting there with a sign like a homeless person telling you to click a URL, how advertisers have tried to use Chatroulette before (I know you’re thinking “homeless isn’t funny, Drew”…yes it is, reader…in this instance, yes it is…). It was someone advertising through the medium, and creating an ACTUAL interactive experience. Oh, and it’s funny to also see a bunch of guys who thought they’d see boobs, and instead getting a demonic possessed girl. That’s awkward.

Here’s the crap we liked on the internet this week.

Brendan Gahan (@BrendanGahan): Indian Pole Gymnastics

My favorite part was that Brendan sent an email to everyone telling us how comfortable he was sending us this video.

I guess that’s what you do when you send people a link to click in a mass email with the subject line “Indian Pole Gymnastics.”

These guys are pretty incredible though.

Ryan Lee (@owlsquid): Animated Lego Digital Box at Downtown Disney Orlando

Considering all I ever wanted to do with my childhood was build either:

A) The Lego Gas Station

or

B) The Lego Monorail

…I’m pretty sure if I held a Lego box as a small child and a helicopter appeared out of magical nowhere land? My mind would explode. Great use of AR.

Gino Click (@ginobot): Japanese Water Bottle Jet Pack Fail

Probably the best use of Aerosmith’s “Don’t Wanna Miss A Thing”, ever. Like, Aerosmith hasn’t used it this well yet, and they are all 4,298 years old.

(*editors note: I’m sorry for saying that, Aerosmith. Permanent Vacation was my first cassette tape ever, and I totally sang the songs “Rag Doll” and “Dude Looks Like A Lady” with absolutely zero idea how inappropriate I was being. You will always be my first.)

Shepard Wallace (@regularshep): Bed Intruder Song by Schmoyoho Arranged for Tsugaru Shamisen!

In honor of the Brothers Gregory crackin’ the Billboard Hot 100, here’s this week’s edition of “wow there are a LOT of people out there who are just substantially more talented than you.”

Elijah Bilotta (@frodoBKK): Sorry Sorry Super Junior 슈 퍼주니어3집 (dance cover) version Thailand Tourist Police Division

“If someone created a program that scanned your tweets and created a video this is what mine would look like.”

I don’t even know what that means, Elijah. But it’s funny, because you just consistently are.

Natira Suchoknand: Little girl saying “WHATEVERR”

Man. Cats doing stupid crap and kids saying funny things. When is that ever not funny.

(Ladies and gentlemen, the internet! Summed up in a sentence!)

Mia Andersen: Unsuck It

Mia is a Production Coordinator here at Mekanism. A non “total f&$king nerd” who works here, if you will. I thought we’d have one of those people contribute.

We recently spoke about how boys are the only people who like viral videos, so I asked her to give me something that wasn’t a viral video. And she unearthed this effing gem.

I mean. Just put in any word that you probably have to type in emails all day long if you work in advertising.

Sorry to everyone’s boss. I just killed productivity for the entire day.

Drew Hoolhorst (@drewber): Snoop Dogg, Please Be Gangsta Again!

Sergio Cilli is ridiculously hilarious. If you don’t watch him on CurrentTV’s Infomania, start.

And I’m pretty sure this sums up my feelings on Snoop Dogg, just in a lot of ways. You’re amazing, Snoop. You’re amazing. But Martha? Really, Snoop?

See you next Friday, everyone.

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Michael Langan is making very pretty things again. Are you paying attention?

To promote their new website that lets you personalize cases for your iPhone or Blackberry, Case-Mate let Langan run wild and create a gorgeous, visually stunning spot that uses surreal metaphors for the imakemycase.com design interface to demonstrate the power of the application.

If it isn’t entirely clear, I took that last sentence from a release. You know why? It sounded incredibly smart, kind of like Michael.

If your mind didn’t just explode, he also made a hilarious spot about life with steel wool hands. Random, you say? Ha! We say it simply kills two birds with one stone: it discusses how it would kind of suck to have steel wool hands while also cleverly talking about how fingerprints and glare on a cell phone aren’t fun. And those are two birds people have been throwing stones at for a very long time, and they usually only hit one.

You can check out these and the other spots Michael made over on the Case-Mate YouTube channel. And if you’d like to customize your own case, go to imakemycase.com.

Nice work, Michael. It’s not often that someone says, “Hey, have you seen that spot with the floating pseudo-diety? Yeah, it was after the one where the nipple gets ripped off by the steel wool hands!”

And that’s why we love you.

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This week saw a few great memes go around.

1) An attractive girl fake quit her fake job, brought to you by The Chive!

2) A Jet Blue attendant quit his job and may be the only person who ever gets to ride the “oh my god we’re gonna die” slide on the side of the plane in an extremely fun manner.

Both of them proved one thing: people won’t really do anything anymore unless it will make them famous on the internet.

It’s the culture now. To tell you the truth, I’m not sure how much longer American Idol will last, really, because that crap is on television. See how I called it ‘Television’ and not ‘TV’? That’s because ‘TV’ is a nickname and nicknames are for friends and Television is NOOOO FRIEND OF MINE.

Point is, it was fascinating to see yet another week where the big TV corp’s were well behind reporting the things people were talking about. Because places like TechCrunch and Mashable and “Fill in the Blank Nerd Rag” all had them first.

Seems like this internet thing is gonna be big after all, eh?

Rant over.

Here’s the crap we liked on the internet this week.

Brendan Gahan (@BrendanGahan): Me And My Shark

Great White caught on camera, just circling around. I don’t know how this video doesn’t involve more violent screaming and crying and peeing of pants.

Ryan Lee (@owlsquid): Man Jumps Out Of Helicopter to Catch Fish

A man, somehow, ACTUALLY one-ups Bear Gryls. So the next time you think you’ve achieved anything in life, realize that there are people that know how to time jumping out of a helicpoter to catch gigantic fish. Just sayin.

Gino Click (@ginobot): Chewbacca Dancing

“MMrrrarrr. Nrmmrmrbrbrrr arrrrwwrrrrrr! Mrmmr brbr mr ramrmmrmrmrmrmrr hrurrrrawwrrrrrrr.”

(This is what Gino told me to write. It’s actually kind of interesting to see how people try to phonetically spell out Chewbacca talk.)

Shepard Wallace (@regularshep): cows & cows & cows

To be fair, we told Shep he couldn’t post the inappropriate video he wanted to. So, like we all do in this industry, he went back to videos of an animal doing something like dancing or making a weird noise. Gotta love our generation.

Elijah Bilotta (@frodoBKK): Surfer Interview

I want to know this person. I want him to commentate every little thing we do together. I want to go to the movies with him and have him explain what it was like when I put the red vine in my coke. And what it was like when he got out of his chair. Think about that. Think about if you took this man through a car wash. No, seriously. Just let that sink in for a minute.

Natira Suchoknand: 80′s Commercials

Oh 80′s advertising. You’re so magically ridiculous. I miss you so much it hurts.

Drew Hoolhorst (@drewber):Lightning Bolt

If you have never watched a LARP (live action role playing) video, this should be your first.

If you can honestly watch this and not randomly yell LIGHTNING BOLT! and SLEEP! for the next six months, you win.

Also, is it me? Or does the guy who gets to yell “death” have a teeeeenie bit  of an unfair advantage? I mean, call me crazy, but…seems like you’re gonna win most things when you have “infinity i’m better than everyone” super powers.

See you next Friday, everyone.

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