1
Written by Drew at 5:25 pm • • No Comments • awesomeness, content, digital, syndication
RESPONSIBILITIES
Manage the full client life cycle of digital influencer activation:
1. Develop influencer engagement concepts for new business pitches
2. Identify & build appropriate influencer relationships that will lead to meaningful coverage
3. Manage influencer relationships upon campaign launch
4. Concept, plan and execute branded events for influencers on behalf of clients
5. Track and report campaign success
Develop digital influencer engagement strategies designed for positive online word of mouth
Work with client strategists, producers, and creative teams to achieve client goals
Measure, monitor, and report results on an ongoing basis for multiple clients
Communicate project status to client contacts and social media team
Potential to work out of our NYC office
EXPERIENCE
5-7 years of PR or influencer marketing experience, with a focus on digital and social media
Ability to manage a team of three junior digital influence strategists
Ability to establish relationships with online and digital media outlets and influencers
Experience planning, managing & executing branded events ” from 10 to 200 people
Examples of previous media placement in consumer-facing online properties
Knowledge of social media platforms including Twitter, Facebook, and other emerging platforms
Creativity, strategic thinking, attention to detail, and ability to multi-task are a must
Experience with social media tracking and analytics tools
Excellent written, oral and presentation skills
Exceptional project management and organizational skills
Bachelors degree in marketing or related field
APPLICATION DIRECTIONS
Please submit your cover letter and resume to jobs.mekanism.com. Make sure to specify that you are applying for the Digital Influence Manager position.










